Vethealth.com launches online informational database for Animal owners

launches online informational database for Animalcare segment.
owners"What aims is to cater the animal owners and
New animal healthcare site from 100 year-old firm.veterinarians with unbiased information. Many times,
The century old Cheerans group head-quartered incustomers land at commercial sites with a twist to
India launches a world class information resource forscientific facts" explains Mr. Anoj J. Cheeran, Director
animal lovers across the globe.of Operations who is over-seeing the group's online
This is the first time an Indian company launches anventures.
online venture towards the Global Animal CareThe interesting feature of the site is that there are
community. Though companies in India are nowno much colour graphics and pictures which makes
focusing on BPO for International majors, thisthe site navigation very easy for dial-up access too.
innovative venture takes a unique identity byFurther, every news and article published on the site
intra-diversification within its traditional stronghold.is also sent to the desk top of the eMagazine
The site, is spearheaded by one of India's oldestsubscriber, which again is given free. This subscription
Animal Health Products company, Cheerans Lab (P)can be taken on the site or by directly visiting
Limited which is part of the Cheerans group foundedFurther, is now technically reviewed by the world
in 1904. Though the company has numerous brands inrenowned veterinarian Prof. Dr. Jacob V. Cheeran
its operational domain, the site does not contain anywho is an internationally acclaimed scientist in
mentioning of its huge product leadership andveterinary and wildlife issues. "The huge database
capabilities and this excites industry observers.with us helps to provide a world class informational
Meanwhile, it may be recalled that has earlier wonsource for veterinarians alike." says Dr. Cheeran who
accolades as one of the "Best 150 Internet ideas" outis also an International elephant expert.
of 4500 participants in the IV2K programme.Many subject specific informational sites have access
Company had then refused venture capital infusion asrestriction and fortunately is an exception to this and
it wanted truly to be a non-commercial venturea delight for animal lovers across the globe. "This
without stakes dilution. Since then has grownventure gives the company a quick International
tremendously catering to the companion animalreach with subscribers from across the globe within a
segment. The company is also in the preparation of ashort span of time, also with tremendous feedback
few more interesting online ventures in the animalpouring in." describes Mr. Anoj.